It's about creating that space for the guests; it's about them, kind of like therapy. When you talk to your therapist, it's about you, not about the therapist. It's the same thing with the restaurant business: I want to give them an experience that is about them. We strive to get it all done, but not to get in the way of the guests. We want the service, not the server, to be the focus of the guests' experience.
Steven Adams