What we have found is that kids are responding to (the idea) that there are other kids out there that are having the same experiences that they're having.
Cyma Zarghami
Character development is character development, and it's one of the things that we're pretty good at.
character good development things pretty
It just doesn't feel like we should stop yet.
feel stop
These two guys were just unbelievably passionate about the story that they had in their heads
story guys
idea kids experiences found
We are in a digital era for kids, and our mission, obviously, is to keep up with kids, so we want to put our content on all the platforms they're looking for.
content kids mission
It probably should be copied.
The first Nickelodeon generation of kids grew up in a video democracy where the words broadcast and cable meant nothing, and great characters and stories meant everything. This next generation of kids is platform agnostic. We already are programming to kids on 15 different platforms and we're excited to be expanding our tradition of strong content development to reach across broadband, digital and wireless screens that have become a daily part of their lives. Kids are the first adapters of the digital age and we are going to fully integrate our brand into that space with great character and story-driven content that will be developed specifically for the products they are accessing.
tradition content products age character stories characters kids strong words programming democracy development space lives great part brand
He's bilingual, and he has a sense of adventure.
adventure sense
We find great ideas and cultivate them off whatever platform we can think of.
ideas find great
You must log in to post a comment.
There are no comments yet.