Not everyone can play sports. Sports got me through high school, made me feel like there was a reason for living. Music can do that for some kids, but not everybody is into music or is a jock. Chess is an amazingly cheap way to capture a child's imagination and expand their brain ... there's a quiet confidence that comes from a kid learning how to play chess.
It is particularly appropriate that we unveil this campaign on this first day of the annual international coastal clean-up effort, ... Beach cleanups are something each of us can do any time of the year. I'm proud to be participating in the cleanup efforts today and I encourage everyone to make the time for these types of activities.