Tell me,' asked Stas, 'what is a wicked deed?' 'If anyone takes away Kali's cow,' he answered after a brief reflection, 'that then is a wicked deed.' 'Excellent!' exclaimed Stas, 'and what is a good one?' This time the answer came without any reflection: 'If Kali takes away the cow of somebody else, that is a good deed.' Stas was too young to perceive that similar views of evil and good deeds were enunciated in Europe not only by politicians but by whole nations.
The ideas of the ruling class are in every epoch the ruling ideas, i.e. The class which is the ruling material force of society, is at the same time its ruling intellectual force. The class which has the means of material production at its disposal, has control at the same time over the means of mental production, so that thereby, generally speaking, the ideas of those who lack the means of mental production are subject to it. The ruling ideas are nothing more than the ideal expression of the dominant material relationships, the dominant material relationships grasped as ideas.
If the worker and his boss enjoy the same television program and visit the same resort places, if the typist is as attractively made up as the daughter of her employer, if the Negro owns a Cadillac, if they all read the same newspaper, then this assimilation indicates not the disappearance of classes, but the extent to which the needs and satisfactions that serve the preservation of the Establishment are shared by the underlying population.