When I was 7, I came up with the idea of 'charm socks.' My mom would take me to buy bags of plastic charms, we would sew them on frilly white socks, and I sold them at school.
Sara Blakely
My husband is such a healthy eater. Except when it comes to sweets. He never consumes anything except fruit until noon. And then from noon on he might have some brown rice and some tofu, and then, come eight or nine at night, he orders three mud-pie double-chocolate pieces of cake and eats all three of them.
order
I have this system where if I buy three or four new things, I give away three or four things. Sometimes, it's a very painful system, but shopping is even better when you know that someone else who needs it will be getting. Keep the clothing karma going, I say.
clothing system
I didn't like the way it looked in white trousers, and I couldn't find anything to work underneath them.
work
I was trying to convince all these men to try to make a product that they didn't even wear! Or if they did wear them, they were not admitting it! There was the problem right there. No wonder their hosiery was so uncomfortable.
rights wonder wonders products men
I think my story says that, when women are given the chance and the opportunity, that we can achieve a lot. We deliver.
women chance opportunity
Don't be intimidated by what you don't know. That can be your greatest strength and ensure that you do things differently from everyone else.
strength
Trust your gut.
trust
What I most identify with is effortless fashion, looking as if someone's not put a lot of effort into their look.
effort
Everything about my journey to get Spanx off the ground entailed me having to be a salesperson - from going to the hosiery mills to get a prototype made to calling Saks Fifth Avenue and Neiman Marcus. I had to position myself to get five minutes in the door with buyers.
door
mom
It's important to be willing to make mistakes. The worst thing that can happen is you become memorable.
mistakes
I got a call from the Oprah Winfrey Show. Oprah had chosen Spanx as one of her favorite products in 2000. I had boxes of product in my apartment and I had two weeks notice that she was going to say she loved it on TV and I had no shipping department.
products
I cut the feet out of my control top pantyhose to wear under these white pants and that was the ah-ha moment that started Spanx. My own butt was my own inspiration!
inspiration
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