Financial services firms are rapidly adopting data quality processes and technologies to understand their customers better.
Chris Colbert
quality data understand
Financial services executives in banking, brokerage and insurance firms certainly understand the data that they create and manage every day has great importance to critical tasks like compliance reporting. But bad data can have an even greater impact throughout the broader enterprise -- especially with revenue generation or customer satisfaction and loyalty programs. In addition to a powerful educational opportunity, the town hall atmosphere gives financial executives a rare chance to pose their questions and data challenges to two of the industry's most recognized data experts, and share best practices approaches with their peers.
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