No one wants to drop a silk blouse on a box of melting ice cream.
Stan Pohmer
You are seeing some strange retail bedfellows. They may compete at some level, but they also bring something to the party where both benefit.
party strange benefit
To be complete, to be a destination for food rather than just a place to pick up a few staples, Target really has to expand its grocery.
food destination place
box ice
The category fits the profile of the Target guest. It's a lifestyle-type category.
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