His magazines are a perfect example of when marketing and journalism merge into one entity. I know a lot of people in the media hate his guts, but it's a matter of jealousy. I think he's doing a marvelous job.
Samir Husni
You'll never find Playboy at the Wal-Mart because of the brand and name. Playboy equals sex.
sex find brand
It's an amazing thing, a big trend sweeping the country in so-called red states and college campuses, where students are becoming more conservative and more spiritual, but want to stay on top of the trends. The problem all these magazines have is that they get lost in the middle. If you're really spiritual and religious, you want the full dose. If not, you want the other extreme. Trying to have the middle road has never worked in the magazine publishing business.
college business religious spiritual problem amazing road lost country publishing students big red conservative magazines thing trends extreme
The problem all these magazines have is that they get lost in the middle. If you're really spiritual and religious, you want the full dose. If not, you want the other extreme. Trying to have the middle road has never worked in the magazine publishing business.
business religious spiritual problem road lost publishing magazines extreme
The only reason we need another men's magazine is because it has Vogue attached. That is the status [publication] of the most powerful fashion brands worldwide.
powerful reason fashion status
Husni said, ''those magazines start losing their usefulness.
start losing usefulness magazines
The magazine is way too varied and way too skimpy to offer anything that the readers will buy issue after issue
readers offer
Trying to have the middle road has never worked in the magazine publishing business.
business road publishing
If you want to start a magazine and survive, find a niche that no one is serving.
niche start survive serving find
When people see themselves in his pages, they see a reflection of their upscale lifestyle. It puffs their ego -- he's making customers for life.
life people ego lifestyle reflection pages
people hate perfect media marketing guts jealousy journalism matter job magazines
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