It's just a total cottage industry. There's no big marketing push. The response has been great. There's a natural connection between running and being so obsessed about it you want to tell people about it. It's like a running journal? Here's another way to obsess over it.
Steve Mott
people connection running marketing journal natural industry great big obsessed
I just feel so lucky to have found such a great sport. It seems like a lot of people have gotten a kick out of it.
people feel lucky found sport great
If you run enough races, you eventually fall in love with someone you'll never see again.
fall run love
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