We really wanted to create the next generation's portal around people's lives,.. It's been baked into our users' routines. They use it as a mechanism to stay in touch with their friends and plan their social lives.
Chris DeWolfe
People can truly put their lives online and interact and meet around shared interests,.. Their Web pages become an extension of themselves accurate and creative representation of how they see themselves.
people creative lives pages representation interests
friends plan lives create touch social
We have marketing power reach at our fingertips.
power marketing
It's become a lot more than a Web site,.. It's become a lifestyle brand. It makes a lot of sense to come up with a record label.
sense lifestyle brand
We're trying the same thing for filmmakers - a platform for our users to express themselves creatively.
express thing
If people watching videos in a social environment see something they like, they tell their friends, and it spreads virally,.. Word of mouth is much more valuable than advertising.
environment people friends word mouth advertising social
If you go to the mall and start talking to strange people, bad things can happen. You've got to take the same precautions on the Internet.
people internet talking bad start things strange
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