When you think about a destination brand, it is really about a science. This is not art, this is about substance and this science of brand mindset has been perfected by thousands of organizations around the world.
Duane Knapp
I give it high marks. It sounds wonderful to me.
wonderful sounds give
organizations art science world destination mindset brand
Hype does not last long. When you think about the rationale behind the work we have done for two and a half years, it is all about perception and how we want someone to feel.
perception work feel
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