We've seen a trend in the marketplace for customers who are really looking for a more lightweight ESB product.
Sandy Carter
The major message is that business process management is a critical part of SOA and we have new products that are integrated and open around BPM.
management products business process critical open message part
[SOA Foundation provides] more of a concept of what are the capabilities that you need to be successful.
successful foundation
The kids are obviously less attentive,.. If it's 90 outside, it's 100 and something inside the building.
kids inside
IBM's leadership in Service Oriented Architectures is a direct result of the investments and focus from across the company to help customers use this technology to become nimble on demand business that can rapidly respond to changing market conditions. The industry leadership of WebSphere software, extensive professional services capabilities and deep industry specific expertise can't be matched by any single vendor attempting to deploy SOAs.
leadership technology business focus changing deep market company matched single industry expertise demand result software
This allows you to reuse components.
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