Speech is a rolling-mill that always thins out the sentiment.
expression speech
YOLO means You Only Live Once, so instead of using it as an expression to do whatever you want, use it as an expression to live life right, because you only get one chance at life.
life expression
Without the freedom to criticize, there is no true praise.
expression
Most people think typography is about fonts. Most designers think typography is about fonts. Typography is more than that, it's expressing language through type. Placement, composition, typechoice.
expression typography
Writing is not a series of strokes, but space, divided into characteristic shapes by strokes.
writing expression typography
From all these experiences the most important thing I have learned is that legibility and beauty stand close together and that type design, in its restraint, should be only felt but not perceived by the reader.
design perception expression typography
Faces of type are like men's faces. They have their own expression; their complexion and peculiar twists and turns of line identify them immediately to friends, to whom each is full of identity.
expression typography typeface
Type well used is invisible as type, just as the perfect talking voice is the unnoticed vehicle for the transmission of words, ideas.
The restrictions of two-dimensional communication appealed to my need for structure and my desire to have my work speak for me. The challenge of communicating an idea or feeling within the further confines of the Latin alphabet lad me from graphic design into type design.
The shapes of letter do not derive their beauty from any sensual or sentimental reminiscences. No one can say the O's roundness appeals to us only because it is like that of an apple or of a girl's breast or of the full moon. Letters are things, not pictures of things.
expression typography type-design
The most popular typefaces are the easiest to read; their popularity has made them disappear from conscious cognition. It becomes impossible to tell if they are easy to read because they are commonly used, or if they are commonly used because they are easy to read.
There was once a typeface that had the reputation of being more legible and functional than all the others. It was used everywhere and for everything, from signs to logos. Then one day readers couldn't stand seeing it anymore and decided to stop reading it - despite its superior legibility. Bit by bit designers forgot about it and it was only used by lay people. Then it was rediscovered for a while and in fashion again. Even books were published about it.
Set a page in Fournier against another in Caslon and another in Plantin and it is as if you heard three different people delivering the same discourse - each with impeccable pronunciation and clarity, yet each through the medium of a different personality.
There is a distinct advantage in being a practicing typographer when it comes to deciding on a new typeface design. There seems little sense in designing faces that will not be profitable for the typesetter and it happens too often that designers tend to go down just one path as opposed to designing the variety of faces needed to ensure a good mix. As a result, their designs tend to look too much like each other.
Type is like music in having its own beauty, and in being beautiful as an accompaniment and interpretation; and typography can be used to express a state of the soul, like the other arts and crafts. But like them it is too often used mechanically, and so the full expressiveness of this medium is unrealized. If it is used according to a rule or recipe, it becomes dull and loses vividness. Type appears at first to be a rigid medium; but like other rigid media, it is plastic to the living spirit of a craftsman.
Everyone has something that blocks us from the full experience and expression of our nobility.
nobility experience expression something everyone
There is lots of ways to be as a person. And some people express their deep appreciation in different ways. But one of the ways that I believe people express their appreciation to the rest of the humanity is to make something wonderful and put it out there. And you never meet the people, you never shake their hands, you never hear their story or tell yours but somehow in the act of making something with a great deal of care and love something is transmitted there. And it is a way of expressing to the rest of our species our deep appreciation. So we need to be true to who we are and remember what is really important to us. That is what is going to keep apple.. Apple.. Is if we keep us us.
expression apple
There is lots of ways to be as a person. And some people express their deep appreciation in different ways. But one of the ways that I believe people express their appreciation to the rest of the humanity is to make something wonderful and put it out there.
creativity expression
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