All failure is failure to adapt, all success is successful adaptation.
Max McKeown
Strategy and culture should have breakfast together.
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The smart strategist allows strategy to be shaped by events. Good reactions can make great strategy. Strategy involves competition of goals, and the risk is the difference between those goals and the ability of the organization to achieve them. So part of the risk is created by the strategy.
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With a clever strategy, each action is self-reinforcing. Each action creates more options that are mutually beneficial. Each victory is not just for today but for tomorrow.
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Following the rules of your industry will only get you so far.
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