We expect this will add significant dollars to the PC game market size.
Anita Frazier
We think that it could be a landmark year. They're definitely on the top of everyone's Christmas list.
christmas
It's definitely an attractive target area for growth given that kids are becoming tech savvy much earlier
growth kids attractive
I definitely think LeapFrog is putting a lot behind this. I don't necessarily think it's a make or break product for the company, but it's a big opportunity.
opportunity break company big
This is such an interesting direction for McDonald's
direction interesting
I'm pessimistic,.. Breakthrough and proprietary titles from a well-known franchise.
This is the year when we will see what works and what fails.
works
There is a whiff of success.
success
There simply are more options for entertainment these days outside of traditional toys.
days entertainment toys options
The real story for 2005 was the incredible expansion of portable gaming.
real story expansion
game market
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